Unique Smart understands the importance of maintaining a reputable position as a manufacturer and distributor of high-quality electronics. To ensure consistency and value in the marketplace, we have established guidelines for our Dealers. These guidelines aim to protect our brand image and customer perception. Firstly, Dealers are expected to adhere to the Manufacturer's Suggested Retail Price (MSRP) when advertising and selling our products both online and offline. This ensures fair competition and prevents undercutting of prices.
Secondly, Dealers are encouraged to focus on highlighting the unique features and value propositions of Unique Smart products, allowing them to differentiate themselves while maintaining the brand's integrity. Finally, by providing Dealers with comprehensive product information, including accurate MSRP, detailed descriptions, and high-quality imagery, we enable them to present our products in an attractive and accurate manner, strengthening the overall marketing efforts. By following these guidelines, our Dealers contribute to the success of Unique Smart while maintaining their own competitive edge.
1. Unique Smart provides its Dealers with MSRP, product description, and imagery.
2. We recognize that Dealers should retain some flexibility in marketing and sale.